Why Windward Group?

We have talked directly to more than 125,292 US consumers in 34 strategic research projects!

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Who We Are

Windward Group is a national strategic consulting partnership for multi-channel brands.

Our Story
Materials on a table

Who We Serve

Our clients are multi-channel brands serving the direct-to-consumer and business-to-business (B2B) markets through catalogs, Internet, sales force and retail stores.

Our Clients
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What We Do

We are experienced strategists who help clients create and execute the big ideas for profitable performance.

Our Strengths

  • We have talked directly to more than 125,292 US consumers in 34 strategic research projects!

    Strategic research is a key competency and a hallmark of our strategic marketing practice. We helped our clients, in 34 projects, gain actionable insight into customer segments, decision making process, their competitive set, drivers of loyalty. Our research is always actionable. The deliverable is an action plan which will improve your business. What are your strategic issues? In these difficult times, do you know what really drives loyalty? Talk to us if you would like greater business success.

Our Services

  • Best Practice Gap Analysis
  • Strategic Planning
  • Catalog Consulting
  • Circulation Management
  • Data And Database Analysis
  • Expert Testimony
  • Internet/Web Marketing Consulting
  • Strategic Merchandising And Creative
  • Net Promoter Score™ And Customer Loyalty Program
  • Maximize Multi-Channel Synergies
  • Merchandising Consulting
  • Positioning
  • Product Development And Innovation
  • Strategic Consulting
  • Strategic Research

  • "Windward Group provided Crate and Barrel with great strategic thinking and practical solutions that could be implemented. We have seen wonderful results with these ideas and they have become part of how we operate the business."

    - John Seebeck, Direct Marketing Business Director, Crate&Barrel

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