Team at a table

Why Windward Group?


A national consultancy providing strategic insight & impact for multi-channel brands, Windward Group is differentiated from other practices by the principals’ senior leadership experience growing successful multi-channel companies. While many consultants possess knowledge in a specific area, Windward Group’s general management experience provides comprehensive solutions to its clients.


Our Mission

  • To offer strategic brand, marketing and merchandising consulting to the direct marketing and retail industries

  • To create value by growing businesses profitably
  • To provide clients benefit from our extensive senior executive experience

  • To enhance clients' decision making, help identify opportunities and bring organizations to new levels of growth and profitability

What Sets us Apart

Extensive Senior Leadership Experience Growing Share

Becky has served as president of two major multi-channel, direct marketing companies. John has extensive experience leading integrated marketing efforts for a Fortune 500 company and pioneered Internet marketing.

Significant Consulting Experience Increasing Value for Clients

For 15 years, Windward Group has proven its ability to solve client’s complex problems with solutions that are both strategic and practical. Our insights are derived from asking the right questions and performing sophisticate analyses leading to impactful change.

Strategic Development Coupled with Practical Application and Alignment

We take organizations to the next level of success, breaking constraints of current operating paradigms. We combine strategic thinking with practical application, and ensure strategies are fully integrated across functional areas.

Experts in Multi-Channel Synergy

Windward Group understands the interplay among channels, and how to intelligently allocate dollars across channels for long term benefit of the organization.

Research That Has Impact

We firmly believe thoughtful research is the foundation of any strategic plan. We solve complex problems by deriving strategies based on research, analysis and testing.

A Variety of Blue-Chip Clients

Some of the best in the industry have trusted us to take their business to the next level of success. Crate&Barrel, Godiva Chocolatier, World Vison, Colony Brands, Nationwide Insurance and Barnes and Noble are examples from the extensive list of companies we have helped.

Proven Success Achieving Goals

We provide clients, large or small, with the gateway to significant transformation.